Business Coaching with AI
Your value as a business coach is only going to get better.
It’s time to pivot into a new world.
AI Is Reshaping Business Coaching. Are You Ready to Thrive?
The coaching landscape is changing fast. AI is rewriting how businesses operate, make decisions, and measure value. As a coach, embracing this shift isn’t optional — it’s your opportunity to become even more valuable to your members and prospects.
The Course
Coaching and Peer Boards in the Age of AI
A step-by-step course designed specifically for Vistage Chairs to:
Understand how AI is changing coaching and business (and what won’t be replaced)
Redefine your coaching value so you remain indispensable in the AI era
Guide clients and peer boards through disruption with confidence
Unlock efficiency and growth opportunities for the businesses you serve
With nine focused modules, you’ll walk away with practical strategies, scripts, and frameworks to elevate your coaching practice immediately.
Topics Covered
The current value of business coaching
The AI Disruption in Coaching and Business
What AI Will Replace — And What It Won’t
Redefining Your Value in the AI Era
AI Arbitrage — Coaching Clients to Operational Efficiency
Helping Clients Navigate Workforce Disruption
The Future Coaching Model — Productized + Personalized
Driving Business Value with the Valuation First Methodology
Bringing Value to Peer Boards: AI Arbitrage Accountability
Discover how to build your own coaching agents with Make.com
Exclusive Bonus: Catipult Certification ($9,800 Value — Free for Vistage Chairs)
When you enroll, you’ll also receive complimentary certification and full access to Catipult software and training at Catipult.AI, the KPI-based business operating system built as a faster, simpler alternative to EOS.
Pairing Catipult with your coaching:
Helps you recruit and retain members by offering a measurable, high-value implementation system
Extends the Vistage Strategic Planning resource into a metrics-driven execution engine for your groups
Positions you as the go-to Chair for driving measurable growth and alignment
Normally $9,800, this certification is 100% free for Vistage Chairs who take the course.
Written by a Vistage Chair, for Vistage Chairs
I’m Peter Fuller — former Vistage Chair and Rookie of the Year, current Vistage Speaker, and Founder of Catipult.AI. Over the past two decades, I’ve started, scaled, and sold multiple companies, built programs impacting billions in contracts and revenue, and helped leaders and coaches achieve transformative growth.
I created the Valuation-First Methodology and a KPI-driven business operating system now used nationwide to accelerate profitability, retention, and stability for business owners. My book, Speed, featuring real stories of Vistage members, has been endorsed by Vistage Chairs nationwide as a must-read for growth-minded leaders.
Everything I teach comes from real-world results, not theory — strategies tested while growing businesses, guiding peer boards, and helping leaders adapt to disruptive shifts like AI.
Enroll Today
Be among the first to go through these courses.
A Complete Suite of Products from Catipult.AI
From E2 with Aida, the conversational AI coach, that gives you and your team access to Peter C. Fuller 24/7 to our exhaustive content library and SaaS-based Management platform called Catipult Speed, you can take control of your business, drive value and cut your management time in half easily. Visit my company, Catipult.AI.
