Engage with My Three-Step Process to Get Focus, Direction and Scale

This process is incredibly easy and takes far less time than you’d expect to deliver incredible value.

Step 1: Clarity

The first step of the Catipult process begins by defining your goals. Together, we explore your personal and business aspirations to determine your desired future outcomes. Next, we review your mission, vision, values, and three-year outcomes to ensure they align with these goals.

This comprehensive evaluation reaffirms why your company exists and clarifies your ideal future direction. Additionally, focusing on the core six metrics—Revenue Concentration, Churn Rate, EBITDA/Burn, Pipeline, Employee Engagement, and Employee Churn—provides critical insights into performance and potential risks. This crucial first step lays the groundwork for a strategic, value-driven growth framework. It sets the stage for success.

Result:
Vision Clarity & Core Six Metrics

Time:
60 minutes

Step 2: Strategic

Metrics

Step two focuses on defining the remaining Level One strategic metrics that guide your company’s performance and growth. In this phase, you identify key performance indicators beyond the core six, tailoring them to your unique industry and business operations.

These additional metrics provide granular insights into revenue, profitability, operational efficiency, customer engagement, and employee performance. By establishing clear targets and current benchmarks, you ensure that every team and department can align their actions with the overarching strategy. This comprehensive metric framework fosters accountability, drives continuous improvement, and ultimately reinforces a valuation-first focus essential for long-term success. This enables breakthrough results.

Result:
Level 1, Strategic Metrics

Time:
60 minutes

Step 3: Team

Metrics

Step three centers on establishing operational metrics and implementing a consistent meeting rhythm. In this phase, you develop detail-oriented indicators that support day-to-day performance and drive execution across all organizational levels.

The operational metrics provide immediate, actionable insights, enabling teams to adjust quickly, identify challenges, and optimize processes in real-time. Coupled with a structured meeting rhythm, these indicators ensure regular check-ins, accountability, and strategic focus. This synchronized approach fosters an agile, proactive culture, facilitating continuous improvement and alignment with strategic goals. Ultimately, the combination of operational metrics and meeting cadence solidifies operational excellence and accelerates sustainable growth and performance remarkably.

Time: 45 Minutes
Result: Action Plan

Catipult.AI structure "You" in the center, surrounded by sections labeled, created by Peter C Fuller

Final Step

Implement the Rhythm

Implementing the Catipult meeting rhythm with one of our trained coaches brings dynamic structure and enhanced accountability to your strategic sessions. Our coach guides your team through a consistent, results-focused agenda that reviews both operational and strategic metrics.

Their expert facilitation helps uncover actionable insights and drive conversations that directly align with your long-term vision.

This collaborative process not only ensures everyone is on the same page but also cultivates a culture of continuous improvement by addressing challenges in real time. With personalized support and objective coaching, your meetings become powerful tools for streamlining decision-making and accelerating business growth.

“The Valuation-First Methodology is a highly recommended read for business owners and executives, emphasizing the importance of KPIs for aligning business activities and achieving goals.”

— GEOFF HETHERINGTON - The Profitability Coach, Founder of The Elite Business Institute

"I recommend the Valuation-First Methodology as an excellent resource for guiding companies to become world-class."

— MARK IWANOWSKI, Former NFL Player and Managing Director at Trident Capital

  • "His metrics-based strategic planning process was one of the most intense and productive my team has experienced!”

    VLAD EDELMAN, President, ESPN Mobile

  • "Peter Fuller is the KPI expert and effective speaker who maintains the attention of CEOs."

    WALTER PAULSON, Vistage Chair Member

  • "The Valuation-First Methodology will show you how to put together the plan, processes, and people so you can own your life and your business. It is jet fuel to achieve world-class faster and better."

    DANIEL LIEBERMAN, CEO of Valuable Leadership

  • “I see Catipult as the next evolution of operating systems—a vast improvement on EOS. It brings a clear focus on KPIs and structure, giving me the guidance and framework I need to meet specific business objectives.”

    - TOM MORGAN, Master Vistage Chair

  • “What stood out to me was the methodology’s focus on accountability and setting clear, measurable performance targets for every individual.”

    - JACK FINDLEY, CEO of Sterling Signal Firm

  • “Peter Fuller’s Valuation-First Methodology helped us identify gaps in our existing model and take major steps toward becoming a world-class company.”

    - DAVID LEAVITT, CEO of CXO Advisory, LLC

  • “This methodology is a total game-changer. I’ve seen it deliver exceptional results in record time.”

    - JERRY HOWARD, Founder of iNTREPiD iMPACT Team

  • “I value how Peter's work redefines success metrics and brings in principles that support sustainable, long-term growth.”

    - NATHALIE DUVAL-COUETIL, PH.D., Purdue University Krannert School of Management:

  • “This approach gave me a clear and transformative roadmap—for both my business and my personal success.”

    - GARY ROSENSTEIN, CEO, Board Chair, Certified Catipult Coach

  • “What I love about Catipult and the Valuation-First Methodology is how simple it is, and how it connects personal well-being to business success.”

    - DERRICK CHRISTY, CEO of Approved Mortgage

Book Your Discovery Meeting

If you need Peter for speaking, corporate workshops, coaching, or training, Valeria can help get your process started. Complete the form below and she’ll be in touch.

A Complete Suite of Products to help you gain control.

From E2 with Aida, the conversational AI coach, that gives you and your team access to Peter C. Fuller 24/7 to our exhaustive content library and SaaS-based Management platform called Catipult Speed, you can take control of your business, drive value and cut your management time in half easily. Visit my company, Catipult.AI.

Three smartphone screens displaying business software interface features, including a chat with a virtual assistant, a course menu from "Catapult Leadership University," and a meeting scheduling tool.